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For independent food businesses

Give your food a fresh place to be found.

Slap is a local food community for the people who make it. Share your food, post your story and give regulars one place to follow what you’re making next.

Already have a Slap account? Sign in to continue.

Retro comic of a tamale maker opening a steaming pot at an urban market.
Comic illustration of a home baker holding a tray of cinnamon buns at her front door.
Comic illustration of a gray-haired vendor serving dumplings from bamboo steamers to a customer at an urban market stall.
Sample DropGetting started

Weekend tamale box

10 of 40 claimedCloses Fri 8 PM

YOU’RE HERE AT THE START

Help us shape Slap.

Join our pilot and help build Slap around the way you work. We want to know what helps you reach customers, run your business and stay connected.

No fees or charges during our pilot period.

Use today: your Storefront, Posts and public Appearances.

After approval, set up your Storefront, share photo or video Posts, and add your upcoming public stops. Tell us what helps and what gets in the way through Share your ideas.

We will construct whatever leads to your success.

Comic construction worker on his lunch break, eating a sub sandwich beside a traffic cone.
  1. What takes time away from the food?

    Show us the everyday work you’d like help with.

  2. Where could Slap help most?

    Tell us what would help most: reaching more customers, organizing orders and pickups, or building stronger community relationships.

  3. What should we work on next?

    Tell us what’s useful, what’s missing and what could be easier.

You bring the food. Bring your ideas, too.

Urban comic with a large SLAP! burst: a smiling chef withdraws his open hand while an unmarked customer enjoys a visibly bitten taco and empty-handed customers wait behind him.
The last bite will be as good as the first.

Food so good it slaps.

Who Slap is for

Made for the people who make the food.

Home based, mobile, at a market or serving an event. If you make food for your community, explore where your business fits.

Comic illustration of a yellow gyro truck on an urban plaza, with a rotisserie inside, a customer collecting a gyro and an empty-handed queue.
Truck or TrailerShare your next stop.
Comic illustration of a present-day BBQ vendor at a neighborhood gathering.
Pop upServe something special.
Comic illustration of a home baker selling boxed muffins from her front porch.
Home CookGood food from home.
Comic illustration of a woman selling sourdough loaves and jars of golden honey at a neighborhood market stall.
Market StallBring flavor to market.
Check out more ways to serve

Mobile Cart

Coffee, desserts, drinks and more from a cart that goes where you do.

Mobile Services

Bartenders, baristas and other food and drink teams bringing service to an event.

Restaurant

Share what’s happening at your restaurant, shared kitchen or commissary.

Caterer

Event menus, private chef meals and platters worth sharing.

Market vendor

Keep regular market customers connected to your food business between visits.

Youth Driven Business

Parent approved lemonade stands, bake sales and first food business ideas.

Other local food business

Another way of serving your community? There’s a place to tell your story.

Don’t see your service type?

Contact us to see if Slap is right for your business.

Contact Slap
What Slap gives your business

Your business, in one place.

SlapDallas and Fort Worth
Butterbell Bakes croissant, berry danish and cinnamon-roll illustration
Home Cook

DESSERT

Butterbell Bakes

Flaky croissants, berry danishes, and warm cinnamon swirls for slow mornings.

Dessertbakerycroissantsdanishpastries
Email
UpdatesDropsSchedulePhotosReviews
Golden croissants and berry danishes
Layers worth a closer lookButterbell Bakes

Vendor Studio

Manage your business from your phone. Update your Storefront, share Posts and add public Appearances in Vendor Studio.

  • Storefront
  • Posts
  • Appearances
  • Menu
  • Drops
Appearances

Show people where to find you.

Add an upcoming public stop with its day, time and location. Customers can find it on the map and your Storefront, whether you are heading to a market, a pop up or a regular spot.

WhereDeep Ellum, corner lot on Elm St
WhenThursday, 5 to 9 PM
Who sees itMap and your Storefront

Your home or prep address is never published by default. You only share the public spots customers need.

Current Slap map showing Dallas-area vendor pins, metro filters, Nearby Results and Home, Discover, Map and Profile navigation.

A limited batch. A clear plan.

MAKE IT.DROP IT.DO IT AGAIN.

  1. 01Inked comic sticker of an open teal box holding six chocolate-chip cookies.

    Set your batch.

    Choose what you want to offer, set prices and quantities, and select an ordering deadline and an allowed public pickup location.

    24 boxes available6 cookies per box
  2. 02Inked comic sticker of an ordering phone with a deadline clock.

    Give it a deadline.

    Share the Drop link through the channels you already use. Planned paid ordering gives customers a deadline and a clear pickup plan.

    Orders close FridayPickup is Saturday
  3. 03Inked comic sticker of a checked preparation list and pencil.

    Prep the orders.

    Use confirmed preorders to plan portions, ingredients and packaging. The sample shows how the count would guide your preparation.

    18 boxes ordered108 cookies to prepare
  4. 04Inked comic sticker of a pickup bag, clock and check seal.

    Make the handoff.

    Customers collect during the stated Pickup Window. Confirm each handoff, then plan another Drop when it suits your business.

    Saturday, 10 to 11 AMOne pickup location
The Drop

Watch a sample Drop

Set the details and run the sample. Watch the order count build a preparation plan. No real orders or payments are taken.

Build a Drop Sample

Illustrated sample: smoked spicy tuna sushi, 8 piecesOrdering open
SSample food business

Smoked spicy tuna sushi · 8 pieces

$16.00
Left40 of 40
Ordering closesFri 8 PM
PickupSat 12 to 2 PM

Orders and your plan 0 orders

Press Run a sample Drop to watch orders print here.

If it sells out, your production plan is:

Make40
Bags to packabout 24
Sales before fees and tax$640
A truck model representing the parts of an independent food business.
YOU + SLAP
A business built together

Your food. Our tools.

You make the food. Slap gives you a home to promote it, tools to run your business and a community to share it with. Scroll to bring the parts together.

JOIN THE PILOT

Bring your food to Slap.

No fees during our pilot period.

  1. 1

    Use your Slap account

    Sign in or create an account, then verify your contact details.

  2. 2

    Tell us about your business

    Complete the application and provide any requested information for review.

  3. 3

    Make it yours

    After approval, prepare your private Storefront. Complete setup, then choose to publish.

Join the pilot
Questions

Starting with Slap.

A few things to know before you join.

What can I use during the pilot?

After approval and Storefront setup, share photo, video and announcement Posts, add public Appearances and give people a place to follow your business. The Drop on this page is a simulation. Live paid ordering and live video are not open yet.

Who can join?

Independent local food businesses can apply, including home cooks, mobile vendors, market sellers, restaurants and caterers. Applications and food eligibility are reviewed. Businesses led by young people require a parent or guardian.

What is the cost?

There are no fees or charges during our pilot period. Any future pricing will be shared before you choose a paid service.

Can I keep using Facebook or Instagram?

Yes. Keep the channels that work for you. Share your Slap Storefront link there so people can find your business details and follow your updates.

Will my home or preparation address be public?

Private addresses are not published by default. You choose the allowed public serving locations you want customers to see.

What happens after I apply?

Slap reviews your application. After approval, complete your private Storefront in Vendor Studio. You choose to publish when the required setup is ready.

Do I need permits, registration or insurance?

Requirements depend on your food and where you prepare and sell it. Your application may require supporting information. Slap does not replace the rules that apply to your business.

How can I share feedback or get help?

Use Contact Slap to tell us what is useful, what is missing or where you need a hand. Keep private account or business information out of public Posts. Contact Slap.

LIVE

in development

Take your community behind the scenes. Show the line at your truck, a front-porch bake sale or the people who keep coming back.

Live video is in development. Images and comments are examples. Share recorded videos in Posts today.

Generated image of a chef plating chicken in a kitchen.LIVE> That looks delicious!> What are you making?
Generated image of a porch bake sale with neighbors waiting in line.LIVE> Fresh cookies!> See you at the porch!
Generated image of a baker chatting with customers at a market.LIVE> That bread looks amazing!> See you at the market!

Your food belongs here

Let’s get you on Slap.

Use your Slap account or create one to start your vendor application.

I already use SlapKeep your account and everything you follow.Sign in and continue I’m new to SlapCreate one account for you and your business.Go to Slap